Google Analytics & Reporting

Get to know your website traffic.

Define & Measure Conversions,
Monitor & Analyze Key Metrics.

I’ve trained clients for years on how to navigate Google Analytics, Search Console, and Google Ads. I set up Analytics Dashboards to help clients take control of their performance data. With this data, you’ll be able to report with ease, jump on new opportunities, and determine if your advertising campaigns are increasing your profit or wasting your money.

Each dashboard is designed slightly different depending on what data you have available and what your marketing objectives or most important indicators are. Using data from your Google Analytics, Search Console, and/or Google Ads account, the dashboard is build to meet those KPI’s in a graphically pleasing dashboard presentation that includes your branding, charts, tables, timelines, and metrics. All with the goal of making reporting and monitoring easy.

Analytics-dashboards sample looker studio reporting setup and management for companies

Easy to use dashboard that tracks SEO, advertising campaigns, revenue, goal completions, locations, and more ~ all in one place!

Analytics Audit

Is your Google Analytics 4 (GA4) account set up and optimized to its fullest potential? If you sense there’s room for improvement, an analytics audit can evaluate your existing setup and identify opportunities for optimization.

Dashboards & Reporting

Customized multi-page dashboards with live data tracking. Monitor key metrics such as top content, channels, session flow, locations, conversions, traffic quality, advertising campaigns, organic keyword rankings, and more.

Live Analytics Dashboard

Dashboards customized to meet your unique monitoring & reporting needs. They can cover a wide range of metrics. Out of the box “Starter” package covers your basic advertising and all channel monitoring, including these key metrics:

  • All Traffic Overview
  • Conversions & Goals
  • Paid Search Campaigns
  • Search Term Ranking from Google
  • Organic Traffic
  • Channel Correlation
  • Top Pages (Content)
  • Top Geo-Locations
  • And More!

Is your Google Analytics 4 (GA4) account set up and optimized to its fullest potential? If you sense there’s room for improvement, an analytics audit can evaluate your existing setup and identify opportunities for optimization.

(Sample Dashboard)
Interactive

Analytics Monitoring & Reporting FAQs

Introduction

How it works

After a discovery session to understand your KPI’s and insight needs, I’ll craft a dashboard using Google’s Data Studio using Google Analytics, Google AdWords, and Google Search Console data.

Platform

Google Looker Studio

Out of the box, Google Data Studio is a free data visualization program with the ability to hook up many different data sources. You can then design your data in a way that makes sense for your monitoring needs.

First Steps

Process

Access to the relevent properties are needed to hook up the data to the dashboard. I’ll then create a draft dahsboard with between 5-20 pages that are tracking your key insights.

Bundling Services

Service Packages

Analytics dashboards are great to bundle with a Google AdWords build, website optimization services, or project consulting.