Google Ads Management Services
A Google Ads Expert You Can Trust!
Reach The Right People,
At The Right Moments.
Google Ads is an extremely powerful advertising tool to drive sales and leads. Run text ads in Google search results, banner ads on websites, or video ads on YouTube. Drive qualified visitors to your business location or website.
Ads need optimization. Without it, you could be throwing budget away on low quality clicks. I’ll help you track the quality of your visits to determine areas to improve and to extend budget. I’ll also help you setup goal tracking, so we can optimize your lead generation process. Don’t just set it and forget it, optimize.
Whether you need an Adwords Consultant or Account Management. I’m here to help.
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Google Ad Campaign Types
Accomplish a variety of objectives such as Sales, Leads, Website Traffic, Awareness and Consideration, and App Promotion
Search
Moment of Action
Get text-based search results on Google, precisely targeting users based on their keyword queries.
Performance Max
AI Powered - Cross Platform Reach
Optimizes your multi-medium ads in real-time across various channels (YouTube, Google, Google Discovery, Websites and Apps, Gmail) using AI and Smart Bidding. Powerful.
YouTube
Video Reach
Target a custom audience with video advertising on YouTube. Full length and snippet videos ad placements.
…and more!
More On Google Ads...
“Google Ads allows you can pay to be #1 on Google.”
“In many markets, there is still a huge opportunity to advertise at a very low Cost-Per-Click. Even in areas where you’d expect the bids to be high, I’m seeing low competition and my clients are reaping the benefits.”
“It gives you the control to show up when people are searching for your products and you don’t rank for those keywords naturally. It’s an incredibly powerful tool.”
“Without tracking quality you could waste budget on low quality clicks. You need someone to actively manage watching and optimizing your account so you’re driving the best possible quality.”
Hiring An Google Ads Partner FAQs
Introduction
Google Ads (formerly Google AdWords) is a budget-friendly, flexible, and powerful advertising platform. With Google Ads, you can achieve a variety of marketing goals using the search network (Google), display network (websites), and YouTube. Whether your objective is driving more calls, increasing foot traffic to your location, boosting contact form completions, improving brand recognition, or generating online sales, Google Ads delivers measurable results tailored to your needs.
Customer Support and Ongoing Optimization
For new Google Ads accounts, I start with several meetings to ensure your branding and audience targeting are set up correctly. I provide ongoing updates throughout the first month, reporting on progress and celebrating early wins. After the first month, you’ll receive a detailed monthly report featuring both quantitative data and qualitative insights, along with the strategies I’m optimizing for even better results. I encourage client feedback and open communication to align every campaign with your goals.
Discovery and Campaign Build
Understanding your advertising objectives and refining your call-to-action (CTA) is the foundation of success. In some cases, we may need to set up goal tracking on your website or strengthen your CTA before launching your ads. Once your advertising goals are clearly defined, I design campaigns and strategies to meet those objectives. In some cases, I might suggest website development to optimize your website for SEO and User Experience (UX).
Service Packages for Maximum Results
Google Ads works best when your website is optimized for search (SEO) and designed to perform at its peak—fast, mobile-friendly, and secure. To ensure the best results, I offer bundled services. For example:
- Google Ads + SEO Optimization
- Google Ads + Website Development
- Google Ads + Analytics Monitoring
These packages ensure that your campaigns deliver maximum ROI while positioning your business for long-term success. If your website isn’t mobile-friendly or needs improvement, consider bundling services to unlock your full advertising potential.
Expertise You Can Trust
As a Google Partner, I have earned Google’s official recognition for my expertise in Google Ads and my ability to drive client success. This certification demonstrates my advanced skills in campaign setup, optimization, and budget management. Working with a certified Google Partner ensures your campaigns are managed by someone who meets Google’s strict standards for quality and performance.
Monthly Reports
Monthly reports detail performance and quality of visits. Several pages long, they contain specifics about the ad groups, keywords, and ad copy. I also detail what I optimized for the coming month.
Analytics Dashboard
Bundle your AdWords Management with the Analytics Dashboard and you’ll be able to expand out timeframes and pull channel information from Analytics, alongside AdWords and Search Console.
Ongoing Optimization
AdWords, like all Pay-Per-Click (PPC) campaigns, need to be regularly monitored and optimized. Otherwise, budget can easily be lost to low value keywords, suspended campaigns, or under/over spend.
Google Ad Grants
$10k Free In-Kind Ads For Non-Profits
Google offers a $10,000 grant for in-kind advertising for non-profits who meet the eligibility requirements. This a great way to boost your non-profit’s visibility in the community and promote your events, fundraising activities, and volunteer-ship.
Google Ads FAQs
Is there a difference between Google Ads and Google Adwords?
Nope! Google Ads & Adwords are the same thing. Google just changed the name in 2018, and some people just use them interchangeably.
Is Google Ads expensive?
Small business owners will be relieved to hear that having your Adwords management outsourced to someone else doesn’t have to be expensive. Most people will pay between $130 and $500 a month depending on the account intricacies. Small businesses with two advertising goals and a budget around $250 to $500 per month will pay at the bottom of that scale. If you are promoting many locations, products, or selling through an eCommerce system then you’ll be paying at the larger portion of that scale.
Do I need to have someone manage my AdWords account?
“Set it and forget it” is a recipe for failure with AdWords, and if you’re a nonprofit, it can actually suspend your account. In reality, AdWords management is all about incremental adjustments. I think of it like sculpting a work of art — always working increase conversion rates and lower cost per conversion. Even if you’re online savvy with free time to keep up on the latest best practices and changes, it probably won’t perform as well as having an experience AdWords specialist manage the account. In reality, most don’t have the capacity to learn an intricate system such as AdWords.
What does your monthly fee include?
A monthly retainer will pay for optimizations to your account, reporting, and budget management. Optimizations are actually many different tactics depending on your advertising goals and account performance. The overall objective of optimization is usually to drive down your Cost-Per-Click (CPC) while increasing the quality of visit. Not all agencies charge the same way, so if you’re shopping around, check to see what each pricing model includes.
Do I need an industry specialist?
No, not necessarily. Industry specialists can have an advantage with competitive benchmarks, but there’s the potential trap of them not experimenting and thus getting stuck in one way thinking. Someone who manages many different industry verticals will offer new campaign strategies, borrowed from other industries. However, they may need more support in understanding your product, business model, path to sale, and customer profiles.